The power of UGC is undeniable, but it’s not easy. It requires more than just a camera and some creativity to pull off the right mix that will resonate perfectly with your audience.
Are you prepared for CBO? It’s coming! This Thursday, February 27th 2020 our friends at the big blue giant – Facebook are rolling out mandatory CBO across all ad accounts.
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With the US election heating up, I wanted to explore a topic that’s been bouncing around for a while now – what impact will there be on advertising with a LOT of big players opting out of running political ads.